adidas - Hang Tag
adidas was the client for my Advertising and PR Campaigns course at UNL. My team and I created a campaign to embody the emotion of Husker football and connect that with adidas. I created hang tag for adidas Husker apparel to connect adidas to the history of Husker football and drive retail sales of adidas Husker merchandise. I also created a direct mail piece to send to University of Nebraska-Lincoln alumni.
adidas - Direct Mail
